There’s no doubt that link building is one of the most important aspects of SEO. In fact, it’s so important that Google has made it a key ranking factor in their algorithm.
So, what is the best link building strategy?
The answer is simple: the one that gets you results.
And, results can mean different things for different businesses. For some, it might be increasing organic traffic by getting more links from high-quality websites. For others, it might be improving their search engine rankings for certain keywords.
Whatever your goal is, the best link building strategy is the one that helps you achieve it.
Here are a few things to keep in mind when choosing a link building strategy:
1. Make sure it's aligned with your overall SEO strategy.
Your link building strategy should support your overall SEO goals. For example, if your goal is to increase organic traffic, then you’ll want to focus on strategies that will help you get links from high-quality websites.
2. Choose a strategy that you're comfortable with.
There are many different link building strategies out there, so it’s important to choose one that you’re comfortable with. If you’re not comfortable with a certain approach, then it’s likely that you won’t see the best results.
3. Be patient and consistent.
Link building takes time and effort, so it’s important to be patient and consistent with your strategy. Rome wasn’t built in a day, and neither are high-quality links.
4. Track your progress.
It’s important to track your progress so that you can see what’s working and what’s not. This will help you make necessary adjustments to your strategy along the way.
5. Hire someone if needed.
If you’re not comfortable with link building or don’t have the time to do it yourself, then consider hiring someone to do it for you. There are many reputable agencies and freelancers out there who can help you with your link building efforts.
The bottom line is that the best link building strategy is the one that gets you results. So, take some time to consider your goals and choose a strategy that you’re comfortable with. Then, be patient and consistent with your efforts, and track your progress along the way.
9 Evergreen Link Building Techniques
1. Find guest blogging opportunities
One of the best ways to get high-quality backlinks is to guest blog on popular industry websites. When you contribute an article to another website, you can typically include a link back to your own site in your author bio. This is a great way to get exposure for your website while also building up your link portfolio.
To find guest blogging opportunities, simply use Google search operators such as “your niche + guest post” or “your niche + write for us.”
2. Create informative infographics
People love visual content, and infographics are a great way to make complex information more digestible. They’re also extremely shareable, which means they can help you earn high-quality backlinks from other websites.
To increase your chances of success, make sure your infographics are informative and visually appealing. You can also promote them on social media and other website platforms to get more people to view and share them.
3. Write detailed blog posts
Another great way to earn high-quality backlinks is to create in-depth, detail-oriented blog content. This type of content tends to be extremely shareable, which means it can help you earn links from other websites.
To increase the reach and impact of your blog posts, make sure to promote them on social media and other online channels. You can also submit them to popular blog directories, which can help you earn even more links.
4. Develop helpful resources and tools
If you develop helpful resources and tools (such as calculators, converters, etc.), other websites will be more likely to link to them. This is because these types of resources can be extremely useful for website visitors, which makes them valuable assets for other websites.
To get the most out of this link building technique, make sure your resources are truly helpful and easy to use.
5. Create comprehensive listicles
Listicles are a type of blog post that includes a list of items, tips, or resources. They’re typically very shareable, which makes them a great way to earn backlinks from other websites.
To increase the reach and impact of your listicles, make sure to promote them on social media and other online channels. You can also submit them to popular blog directories, which can help you earn even more links.
6. Participate in online forums
Another great way to get high-quality backlinks is to participate in online forums related to your industry or niche. When you add value to these discussions, other users will be more likely to click on your website links.
To find relevant forums, simply use Google search operators such as “your niche + forum” or “your niche + discussion.” Once you’ve found a few active forums, take some time to contribute valuable insights and perspectives.
7. Conduct expert interviews
If you interview experts in your industry or niche, you’ll be able to get high-quality backlinks from their websites. This is because these types of interviews tend to be highly shareable, which means they have the potential to reach a wide audience.
To increase the reach and impact of your interviews, make sure to promote them on social media and other online channels. You can also submit them to popular blog directories, which can help you earn even more links.
8. Leverage social media platforms
Social media platforms such as Twitter and LinkedIn offer great opportunities for link building. This is because you can share your website content with a large audience, which increases the chances that other websites will link to it.
To get the most out of this link building technique, make sure to share high-quality content that is truly valuable to your audience.
9.Submit articles to popular directories
If you submit articles to popular online directories, you’ll be able to get high-quality backlinks from these websites. This is because these directories typically have a lot of website traffic, which means your articles will have the potential to reach a wide audience.
To find relevant directories, simply use Google search operators such as “submit article” or “article directory.” Once you’ve found a few popular directories, take some time to submit your best articles.
Link building is an essential part of any SEO strategy. By using these evergreen link building techniques, you’ll be able to get high-quality backlinks that will help improve your website’s search engine rankings.
Link Building FAQs
The short answer is no, link building is not dead. Despite all of the changes that have taken place in the SEO landscape over the past few years, link building remains an important ranking factor for search engines.
However, the way that links are built has changed significantly. The days of spammy link building practices are long gone, and today, links must be earned through high-quality content and strategic outreach.
If you’re looking to build links that will improve your search engine rankings, focus on creating great content and promoting it to the right people. Link building may have changed, but it’s still an essential part of SEO.
There is no one-size-fits-all answer to this question, as the best link building strategy will vary depending on the goals of your website and the resources at your disposal. However, there are some general principles that can be applied to any link building effort in order to increase the chances of success.
First and foremost, your link building strategy should be focused on quality over quantity. It is much better to have a handful of high-quality links than a large number of low-quality ones. This is because search engines place a lot of emphasis on the quality of links when determining rankings, so it is essential to focus on acquiring links from reputable sources.
Another important consideration is diversity. Your link profile should ideally contain links from a variety of different sources, including websites, blogs, social media platforms, and directories. This diversity will not only make your link profile appear more natural to search engines, but it will also give you a wider range of traffic sources to draw from.
Finally, your link building strategy should be flexible and adaptable. The landscape of SEO is constantly changing, so it is important to be able to adjust your tactics as necessary in order to stay ahead of the curve. By being prepared to change up your approach when needed, you can ensure that your link building efforts are always effective.
No, you don’t need permission to backlink to another site. However, if you’re planning on linking to a specific page or post on that site, it’s always a good idea to check with the site owner or administrator beforehand. That way, you can be sure that they’re okay with you sharing their content.
In general, though, most website owners and administrators are happy to have their content shared as long as it’s done in a respectful and appropriate manner. So feel free to go ahead and link away!
The most common link building strategy is to create high-quality content that other websites will want to link to. This can be done by writing informative blog posts, creating helpful infographics, or creating videos that offer valuable information. Once you have created this content, reach out to other websites and ask them to link to your content. If they see that your content is high-quality and useful, they will likely agree to link to it.
There are a few different methods that you can use in order to determine the authority of a website that gives you a backlink. One method is to check the PageRank of the site. If the site has a high PageRank, then it is likely that it is an authority site. Another method is to check the Alexa Rank of the site. If the site has a high Alexa Rank, then it is also likely that it is an authority site. Finally, you can check the number of backlinks that the site has. If the site has a lot of backlinks, then it is likely that it is an authority site.
Conclusion: Link Building Strategies
By focusing on creating quality content and reaching out to relevant websites and bloggers, you can build links that will actually help your website rank higher in search engines. And the best part? You don’t have to spend hours upon hours networking or pitching potential link partners. With a little bit of effort, you can see great results from your link building campaign. So what are you waiting for? Start putting these tips into practice today!
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